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Identify takeaways from key speakers based on their in-class discussions. Identify whether there is an existing gap in marketing intelligence: Marketing Intelligence Assignment, GC, Ireland

University Griffith College (GC)
Subject Marketing Intelligence
  • Identify takeaways from key speakers based on their in-class discussions.
  • Identify whether there is an existing gap in marketing intelligence theory versus practice based on your readings and your guest speakers.
  • Explore the potential opportunities and challenges these organizations and others may experience in the future with marketing intelligence as a requirement of every firm.

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