An introduction to the 7Ps of Tesla’s current marketing strategy. Identify and explain which marketing concept or concepts are applied by TESLA: Marketing Strategy Report, MU, Ireland
| University | Maynooth University (MU) |
| Subject | Marketing Strategy |
- An introduction to the 7Ps of Tesla’s current marketing strategy.
- Identify and explain which marketing concept or concepts are applied by TESLA with examples of marketing material that reflects this
- Identify existing customer segments that are targeted by TESLA with support for your answer.
- What future customer segments should TESLA focus on justifying your answer with evidence from your research.
- What external forces might influence these product markets using a PESTEL analysis
- Identify what consumer behavior trends are relative to the business and how the marketing message can support them attracting, growing, and maintaining market share and customer loyalty.
- Conclude with potential challenges and threats to your marketing suggestions and how the company might overcome them.
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