AMCO Plc Is A Multinational Company That Manufactures Electronic Equipment: Category Management Assignment, GCD, Ireland
| University | Griffith College Dublin (GCD) |
| Subject | Category Management |
AMCO Plc is a multinational company that manufactures electronic equipment on its five sites in Ireland, the UK, the USA, India, and China. Currently, the company’s procurement activities are decentralized across each of its five locations. The company has taken the strategic decision to centralize procurement activities into its Head Office site in Ireland.
The total spent on parts, goods, services, and equipment is approx. €200m. There is a range of common goods, services, and equipment purchased regularly by the majority of the sites but there are also some unique parts, products, services, and equipment that are purchased by each of the sites due to the geographic location it serves.
You have been asked to put together and lead a team of procurement professionals to devise a category management strategy to support the implementation of the strategic decision.
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You are asked to write a strategic report addressing all the issues/topics below:
- What initial data and research is required to get comprehensive information on the spend across all the organization, how will the team go about analyzing the data and what tools could they use to categorize the spend.
- How should they go about identifying the key stakeholders that need to be engaged with and what communication strategy should they employ to communicate with those.
- What are the main challenges and risks that the company will face in endeavoring to implement a category management strategy across the organization and what measures could be taken to overcome the challenges and mitigate against them?
- Detail how the team feels the various markets that the company engages with will react to the centralized implementation of a category management strategy and how should that reaction be addressed in the proposed strategy.
- Identify the main steps involved in implementing the category management strategy including the measures necessary to measure its performance.
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