Demonstrate a critical understanding of the key digital marketing concepts and theories and their application to an organization: Digital Marketing Strategy Assignment, CCT, Ireland
University | CCT College Dublin (CCT) |
Subject | Digital Marketing Strategy |
- Demonstrate a critical understanding of the key digital marketing concepts and theories and their application to an organization operating globally.
- Critically assess the role of digital marketing within the context of conducting business ethically in a global environment.
- Demonstrate a practical knowledge of the range of strategic and tactical tools available to assist international digital marketing decision-making.
- Critically appraise the latest trends, practices, and technologies in digital marketing.
- Develop innovative digital marketing plan for an international business based on rigorous market research findings.
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