5L7V0012: Identify and assess the challenges facing firms as they seek to increase economic value in international markets: Business and Law Report, MMU, Ireland
| University | Manchester Metropolitan University (MMU) |
| Subject | 5L7V0012: Business and Law |
Tasks
- Identify and assess the challenges facing firms as they seek to increase economic value in international markets.
- View firms and their competitive situations through a range of strategic perspectives.
- Assess the strategic choice decisions of firms by drawing from the case study material.
- Identify the sources of competitive performance among firms.
Assignment Details
- Information on the host market of choice, including industry-specific considerations within the host market.
- Explanation of the major motives for your chosen firm’s internationalization into that specific host country.
- Critical analysis of your chosen firm’s competitiveness in the home and host markets.
- Critical analysis of the characteristics or attributes of the host market.
- Corporate social responsibility considerations in entering the host market.
- Evaluations and conclusions of internationalization from the lens of global strategic positioning
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