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The company’s capabilities and how these relate to the key success factors in the market in which they compete

Using a company of your choice, answer the questions below.

1. Analyse the company’s capabilities and how these relate to the key success factors in the market in which they compete

2. Using stakeholder theory, identify the major stakeholders in the business. Critically assess whether the company is focusing on the right stakeholders

3. Use a suitable theoretical framework to assess the company’s culture

4. On the basis of your analysis, recommend a strategy for future development of the company you have chosen

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